Elementor vs Bricks Builder 2026: Which WordPress Builder Is Better?

Elementor

WordPress page builder · from $59/year

Elementor is the market-leading WordPress visual builder with over 15 million active installs. It ships with 100+ widgets, 300+ designer templates, native WooCommerce builder, a form builder, popup builder, and Elementor AI for generating copy and images. Best suited for agencies, freelancers, and businesses who want to build fast without touching code.

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Bricks Builder

WordPress page builder · from $79/year

Bricks Builder is a newer visual WordPress builder (launched 2020) aimed at developers who want drag-and-drop convenience without sacrificing performance. It outputs cleaner HTML, supports native CSS grid and flexbox, uses OOP PHP, and renders directly in the WordPress front-end. No plugin bloat. Best suited for performance-focused developers who know their way around CSS.

Verdict at a Glance

Both tools let you build WordPress pages visually without writing HTML. The difference is in the trade-offs: Elementor prioritises accessibility (anyone can use it), ecosystem size (thousands of add-ons), and agency workflows (role-based access, revision history, client handover). Bricks Builder prioritises code quality, performance, and developer control — you get a visual builder that doesn't fight you when you want to write custom CSS or query the database directly.

For most teams, especially those running client sites or WooCommerce stores, Elementor is the better starting point. Bricks Builder is a legitimate alternative for developers who've outgrown Elementor's performance constraints or don't want to rely on the Elementor ecosystem of paid add-ons.

What Elementor Does Better

• Template library — 300+ professionally designed templates across every niche; Bricks has fewer out-of-the-box templates
• WooCommerce integration — native WooCommerce builder is industry-leading; Bricks has WooCommerce support but it's less mature
• Widget ecosystem — 100+ native widgets plus thousands of third-party add-ons (JetElements, Essential Addons, etc.)
• Elementor AI — built-in AI for copy generation, image generation, and code generation
• Support & community — massive community, YouTube tutorials, official support; vastly more resources than Bricks
• Free version — Elementor Lite is free on WordPress.org with core functionality; Bricks has no free tier

What Bricks Builder Does Better

• Page speed — outputs leaner HTML (fewer wrapper divs), better Core Web Vitals LCP and CLS scores
• CSS grid & flexbox — native grid container system that Elementor only added later; Bricks does it more cleanly
• No third-party bloat — one codebase, one builder, no need to install 5 add-on plugins
• Lifetime licence — $249 lifetime for unlimited sites is a compelling value vs Elementor's annual subscription
• Developer-first DX — direct PHP template overrides, WP_Query integration, custom code in the builder
• Pricing for freelancers — $139/year for unlimited sites beats Elementor's agency pricing

Pricing Comparison (2026)

Bottom line on pricing: Elementor is cheaper at the entry level ($59 vs $79 for 1 site) and has a free version. But Bricks Builder is dramatically cheaper for agencies managing many sites — $139/year unlimited sites vs Elementor's $399/year Agency plan. The $249 lifetime Bricks licence pays for itself in 2 years vs annual Elementor pricing.

Feature Comparison

Our Final Verdict (August 2026)

Elementor (8.9/10) is our recommendation for most users, particularly:

• Agencies managing multiple client sites who need a fast handover workflow
• WooCommerce store builders who need mature product/cart/checkout page design
• Designers or marketers without deep CSS knowledge who need drag-and-drop simplicity
• Anyone who needs the largest possible selection of templates, widgets, and third-party add-ons

Choose Bricks Builder (8.6/10) if you're:

• A developer who needs clean HTML output and better Core Web Vitals scores
• A freelancer building many sites annually who wants to avoid Elementor's $399/year Agency subscription
• Someone doing a full site rebuild who wants to invest in a performance-first toolchain
• Running a site where page speed is a genuine business constraint (e.g. ecommerce conversion lift)

One thing Bricks Builder doesn't have that Elementor does: a mature migration path. If you move from Elementor to Bricks, you'll rebuild pages manually. Factor this switching cost in before committing.

Frequently Asked Questions