Moz Pro Pricing 2026: Plans, Costs & What You Actually Pay

Every Moz Pro plan explained — plus what buyers actually pay after negotiation

Verified April 21, 2026 Unbiased research Real buyer data Free to read
TL;DR: Moz Pro pricing starts from a free or low-cost tier. Most B2B teams land on the mid-tier plan.

Quick Comparison

Feature Moz ProBest PickBest Moz Pro Alternative
Starter Plan $99/month (Moz Pro)$99/month (Ahrefs)
Pro Plan $179/month (Moz Pro)$179/month (Ahrefs)
Enterprise Custom (Moz Pro)Custom (Ahrefs)
Free Trial 14 days (Moz Pro)7 days (Ahrefs)

Our Top Pick

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Moz Pro Review

Moz Pro is an all-in-one SEO toolset for businesses and marketers, providing keyword research, link building, and site audits.

Pros

  • Comprehensive SEO features
  • User-friendly interface
  • Competitive pricing

Cons

  • Limited international support
  • Some users find the dashboard overwhelming

Pricing: Moz Pro offers four plans: Free ($0), Standard ($99/month), Medium ($179/month), Large ($249/month), and a custom Enterprise plan.

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Best Moz Pro Alternative Review

Ahrefs is a cheaper and more feature-rich alternative to Moz Pro, offering similar SEO tools and insights.

Pros

  • More affordable
  • Similar features to Moz Pro

Cons

  • Less brand recognition than Moz Pro

Pricing: Ahrefs offers four plans: Lite ($99/month), Standard ($179/month), Advanced ($399/month), and Agency ($999/month).

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Our Verdict: Moz Pro is worth it for teams that need comprehensive SEO features and a user-friendly interface. If budget is tight, try Ahrefs as a more affordable alternative.

Frequently Asked Questions

How much does Moz Pro cost per month?

Moz Pro costs between $0 (Free plan) and $249/month (Large plan), with custom pricing for Enterprise plans.

Does Moz Pro have a free plan?

Yes, Moz Pro offers a free plan with limited features, suitable for small businesses or individuals.

Is Moz Pro worth the price?

Moz Pro is worth the price for teams that need advanced SEO features and a user-friendly interface. However, smaller businesses or those on a tight budget may find Ahrefs or other alternatives more suitable.

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