Shopify Pricing 2026: Plans, Costs & What You Actually Pay

Every Shopify plan explained — plus what buyers actually pay after negotiation

Verified April 20, 2026 Unbiased research Real buyer data Free to read
TL;DR: Shopify pricing starts from a free or low-cost tier. Most B2B teams land on the mid-tier plan.

Quick Comparison

Feature ShopifyBest PickBigCommerce
Starter Plan $5/month$29/month
Pro Plan $399/month$299/month
Enterprise CustomCustom
Free Trial 14 days15 days

Our Top Pick

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Shopify Review

Shopify is a leading e-commerce platform designed for businesses of all sizes, especially B2B and B2C brands looking to build, manage, and scale online stores. It offers powerful inventory management, order fulfillment, payment processing, and third-party integrations, making it ideal for wholesale, dropshipping, and direct-to-business sales.

Pros

  • Intuitive interface with rapid store setup
  • Robust B2B features like customer-specific pricing and bulk ordering
  • Transparent, predictable pricing with 24/7 support

Cons

  • Transaction fees apply unless using Shopify Payments
  • Advanced features require higher-tier plans or paid apps

Pricing: Starter: $5/month (billed annually); Basic Shopify: $39/month; Shopify: $105/month; Advanced Shopify: $399/month; Shopify Plus (Enterprise): $2,000+/month (volume-based pricing)

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BigCommerce Review

BigCommerce is a scalable e-commerce platform built for B2B and high-volume merchants, offering native multi-currency, wholesale pricing, and no transaction fees — often at a lower total cost than Shopify for mid-sized businesses.

Pros

  • No transaction fees on any plan
  • More built-in B2B features (e.g., company accounts, quotes)
  • Cheaper for high-GMV stores due to flat-rate pricing

Cons

  • Steeper learning curve and less polished UX

Pricing: Starter: $29/month; Standard: $79/month; Plus: $299/month; Pro (Enterprise): Custom

Try BigCommerce Free →

Our Verdict: Shopify is worth it for teams that need a user-friendly, scalable platform with strong app ecosystem and B2B capabilities. If budget is tight and you want to avoid transaction fees, try BigCommerce first.

Frequently Asked Questions

How much does Shopify cost per month?

Shopify starts at $5/month for the Starter plan (online store only). The main plans are: Basic Shopify ($39), Shopify ($105), and Advanced Shopify ($399). Shopify Plus, for enterprise businesses, starts at $2,000/month based on sales volume.

Does Shopify have a free plan?

Shopify doesn’t offer a permanent free plan, but it provides a 14-day free trial with full access to all features. The Starter plan ($5/month) acts as a low-cost entry point for businesses selling via social media or messaging apps.

Is Shopify worth the price?

Yes, for most growing B2B businesses. Shopify delivers strong ROI through ease of use, scalability, and integration with tools like Salesforce, QuickBooks, and Gorgias. However, high-volume sellers may save money with BigCommerce due to lower transaction costs.

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