All-in-one CRM + automation, formerly Infusionsoft
Score: 8.1/10Keap vs Insightly 2026: Which Is Better?
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TL;DR Quick Answer
Insightly wins overall, scoring 8.5/10 in our editorial scoring. Choose Keap for All-in-one CRM + automation. Choose Insightly for teams already invested in its ecosystem. Both offer risk-free trials.
Insightly, B2B SaaS tool
Score: 8.5/10Best overall in this category
→ Read our reasoningKeap
CRM · from $249/mo
All-in-one CRM + automation, formerly Infusionsoft. Best suited for teams that need all-in-one crm + automation, formerly infusionsoft.
Insightly
Software · from From $0/mo
Insightly, B2B SaaS tool. Best suited for teams that need insightly, b2b saas tool.
Verdict at a Glance
Both tools solve real problems in the CRM category. Keap ($249/mo) is designed for All-in-one CRM + automation. Insightly (From $0/mo) is built for Insightly, B2B SaaS tool.
For most teams, Insightly is the better starting point, both offer risk-free trials so you can verify this yourself before committing.