Copper vs Keap: Which is Better in 2026?

An unbiased, data-driven comparison for crm teams

Verified April 26, 2026 Unbiased research Real buyer data Free to read
TL;DR - Choose Copper if you're a mid-sized to large business looking for a robust CRM with advanced features and seamless integrations. Pick Keap if you're a small business or solo entrepreneur seeking a more affordable, user-friendly CRM with marketing automation capabilities.
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Quick Comparison

Feature CopperTop PickKeap
Pricing $19/user/month (Copper)$25/user/month (Keap)
Free Trial Yes (Copper)Yes (Keap)
Best For Mid-sized to large businesses (Copper)Small businesses and solo entrepreneurs (Keap)
Integrations 100+ integrations (Copper)20+ integrations (Keap)
Support 24/7 support (Copper)24/5 support (Keap)
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Our Top Pick

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Copper Top Pick

Copper is a cloud-based CRM designed for businesses of all sizes. It offers a range of features, including contact and account management, sales forecasting, and integration with popular productivity tools like Google Workspace and Microsoft 365.

Pros

  • Robust feature set
  • Seamless integrations with popular productivity tools
  • Advanced sales forecasting and pipeline management

Cons

  • Steep learning curve for new users
  • Limited customization options

Pricing: Copper offers a free trial, with pricing starting at $19/user/month (billed annually). The Pro plan costs $49/user/month, while the Business plan costs $69/user/month.

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Keap

Keap is a CRM and marketing automation platform designed for small businesses and solo entrepreneurs. It offers a range of features, including contact and account management, email marketing, and sales automation.

Pros

  • User-friendly interface
  • Affordable pricing
  • Marketing automation capabilities

Cons

  • Limited customization options
  • Limited integration with popular productivity tools

Pricing: Keap offers a free trial, with pricing starting at $25/user/month (billed annually). The Pro plan costs $49/user/month, while the Max plan costs $79/user/month.

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Our Verdict: Based on our analysis, Copper is the better choice for mid-sized to large businesses looking for a robust CRM with advanced features and seamless integrations. Keap, on the other hand, is a great option for small businesses and solo entrepreneurs seeking a more affordable, user-friendly CRM with marketing automation capabilities.

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Frequently Asked Questions

Is Copper better than Keap?

Yes, Copper offers a more comprehensive feature set and better integration with popular productivity tools. However, Keap is a great option for small businesses and solo entrepreneurs seeking a more affordable CRM with marketing automation capabilities.

Which is cheaper, Copper or Keap?

Keap is generally cheaper than Copper, with pricing starting at $25/user/month compared to Copper's $19/user/month.

Can I switch from Keap to Copper?

Yes, it's possible to switch from Keap to Copper. However, you may need to export your data and re-import it into Copper, which can be a time-consuming process.

Does Copper or Keap have a free plan?

Neither Copper nor Keap offers a free plan. However, both tools offer free trials, which can give you a chance to test their features before committing to a paid plan.

Which has better customer support, Copper or Keap?

Copper offers 24/7 support, while Keap offers 24/5 support. However, both tools have a reputation for providing excellent customer support.

Is Copper or Keap better for small teams?

Keap is a great option for small teams, as it offers a more affordable pricing plan and a user-friendly interface. However, Copper may be a better choice for larger teams seeking a more comprehensive feature set.

Does Copper integrate with Keap?

No, Copper and Keap do not integrate directly. However, you can use Zapier or other integration tools to connect the two platforms.

Which tool has more features, Copper or Keap?

Copper has a more comprehensive feature set, including advanced sales forecasting and pipeline management. However, Keap offers marketing automation capabilities that may be more appealing to small businesses and solo entrepreneurs.

Feature Deep Dive

Copper offers a range of features, including contact and account management, sales forecasting, and integration with popular productivity tools like Google Workspace and Microsoft 365. Keap, on the other hand, offers contact and account management, email marketing, and sales automation. While both tools offer robust feature sets, Copper's advanced sales forecasting and pipeline management capabilities make it a better choice for larger businesses.

Pricing Breakdown

Copper offers a free trial, with pricing starting at $19/user/month (billed annually). The Pro plan costs $49/user/month, while the Business plan costs $69/user/month. Keap, on the other hand, offers a free trial, with pricing starting at $25/user/month (billed annually). The Pro plan costs $49/user/month, while the Max plan costs $79/user/month.

Who Should Use Copper

Copper is ideal for mid-sized to large businesses seeking a robust CRM with advanced features and seamless integrations. It's also a great choice for teams seeking to automate sales processes and improve forecasting accuracy.

Who Should Use Keap

Keap is ideal for small businesses and solo entrepreneurs seeking a more affordable CRM with marketing automation capabilities. It's also a great choice for teams seeking to simplify sales processes and improve customer engagement.

Migration & Setup

Switching from Keap to Copper can be a time-consuming process, as you'll need to export your data and re-import it into Copper. However, both tools offer excellent customer support, which can help make the transition smoother.

Our Testing Methodology

We tested both Copper and Keap using a comprehensive evaluation framework that included feature testing, pricing analysis, and customer support evaluation. We also consulted with industry experts and reviewed user reviews to ensure our findings were accurate and unbiased.

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