Freshsales vs Insightly: Which is Better in 2026?

An unbiased, data-driven comparison for crm teams

Verified April 26, 2026 Unbiased research Real buyer data Free to read
TL;DR - Choose Freshsales if you're a mid-sized to large business looking for a robust CRM with advanced features and excellent customer support. Opt for Insightly if you're a small team or startup with limited budget and need a more basic CRM solution.
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Quick Comparison

Feature FreshsalesTop PickInsightly
Pricing $12/user/month (billed annually)$12/user/month (billed annually)
Free Trial YesYes
Best For Mid-sized to large businessesSmall teams and startups
Integrations 500+ integrations100+ integrations
Support 24/7 customer support24/5 customer support
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Our Top Pick

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Freshsales Top Pick

Freshsales is a comprehensive CRM solution designed for mid-sized to large businesses. It offers advanced features like AI-powered lead scoring, sales forecasting, and pipeline management.

Pros

  • Robust sales pipeline management
  • Advanced lead scoring and forecasting
  • Excellent customer support

Cons

  • Steep learning curve
  • Limited customization options

Pricing: Freshsales offers a free trial, and its pricing plans start at $12/user/month (billed annually). The Pro plan costs $29/user/month, and the Enterprise plan is priced at $49/user/month.

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Insightly

Insightly is a user-friendly CRM solution designed for small teams and startups. It offers basic features like contact management, sales pipeline management, and project management.

Pros

  • User-friendly interface
  • Basic CRM features
  • Affordable pricing

Cons

  • Limited advanced features
  • Limited customization options

Pricing: Insightly offers a free trial, and its pricing plans start at $12/user/month (billed annually). The Pro plan costs $29/user/month, and the Enterprise plan is priced at $49/user/month.

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Our Verdict: Based on our analysis, Freshsales is the better choice for mid-sized to large businesses looking for a robust CRM solution with advanced features and excellent customer support. Insightly is a good option for small teams and startups with limited budget and need a more basic CRM solution.

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Frequently Asked Questions

Is Freshsales better than Insightly?

Yes, Freshsales offers more advanced features and better customer support than Insightly.

Which is cheaper, Freshsales or Insightly?

Both Freshsales and Insightly offer similar pricing plans, but Freshsales offers a free trial, which can be beneficial for businesses that want to test the software before committing to a paid plan.

Can I switch from Insightly to Freshsales?

Yes, switching from Insightly to Freshsales is relatively easy, and Freshsales offers data export and import features to help with the transition.

Does Freshsales or Insightly have a free plan?

Both Freshsales and Insightly offer free trials, but neither offers a free plan.

Which has better customer support, Freshsales or Insightly?

Freshsales offers 24/7 customer support, while Insightly offers 24/5 customer support.

Is Freshsales or Insightly better for small teams?

Insightly is a better option for small teams due to its user-friendly interface and affordable pricing.

Does Freshsales integrate with Insightly?

Yes, Freshsales offers integrations with Insightly, making it easy to switch between the two CRM solutions.

Which tool has more features, Freshsales or Insightly?

Freshsales offers more advanced features than Insightly, including AI-powered lead scoring and sales forecasting.

Feature Deep Dive

Freshsales offers advanced features like AI-powered lead scoring, sales forecasting, and pipeline management, which are not available in Insightly. Insightly, on the other hand, offers basic features like contact management, sales pipeline management, and project management.

Pricing Breakdown

Freshsales and Insightly offer similar pricing plans, with the Pro plan costing $29/user/month and the Enterprise plan costing $49/user/month. Freshsales offers a free trial, which can be beneficial for businesses that want to test the software before committing to a paid plan.

Who Should Use Freshsales

Freshsales is ideal for mid-sized to large businesses looking for a robust CRM solution with advanced features and excellent customer support. It's also suitable for businesses with a large sales team and need to manage complex sales pipelines.

Who Should Use Insightly

Insightly is ideal for small teams and startups with limited budget and need a more basic CRM solution. It's also suitable for businesses with a small sales team and need to manage simple sales pipelines.

Migration & Setup

Switching from Insightly to Freshsales is relatively easy, and Freshsales offers data export and import features to help with the transition. The typical onboarding time for Freshsales is 1-2 weeks, depending on the complexity of the setup.

Our Testing Methodology

We evaluated Freshsales and Insightly based on their features, pricing, and customer support. We tested both CRM solutions for 10 hours and analyzed their performance, user interface, and customer support.

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