Pricing Deep-Dive · Verified 4 June 2026 Live-checked prices

Semrush Pricing 2026

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Quick answer (June 2026): Semrush Pricing 2026 pricing in June 2026: plans start at the entry tier with the most-quoted real-world cost being the published Pro/Standard plan. Hidden fees apply on per-seat add-ons and annual contracts. We track every pricing change and call out the traps below.

What you actually pay — not just the advertised number. We break down every plan, hidden fee, and real-world scenario.

4 plans 3 hidden costs identified Last verified 4 June 2026
All plans

Semrush plan breakdown

Feature Pro Guru Business Custom
Monthly price $139.95 $249.95/mo $449.95/mo Custom
Annual price $117.33 $208.33
Save 17% billed annually		 $374.95 Custom
Users 1 1 1 Custom
Storage 10K results/report 30K results/report 50K results/report Custom
Key features 5 projects 15 projects 40 projects Custom limits
Users 500 tracked keywords 1,500 tracked keywords 5,000 tracked keywords API access
Support 100K pages/crawl Content Marketing White-label reports Dedicated success manager
Support Email+chat Priority Priority Dedicated
The fine print

Hidden costs to watch

⚠
One user only
All plans include 1 user. Additional seats cost $45/mo each — a 3-person team on Pro costs $229.95/mo, not $139.95.
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Historical data
Trend data older than 12 months requires Guru or Business. Researchers comparing historical rankings need to upgrade.
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Agency add-ons
Client-facing reporting, white-label PDFs, and the Agency Growth Kit cost extra on top of plan price.
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What you actually pay

True cost by team size

Solo SEO consultant user
$117/mo/mo
Pro at $117.33/mo billed annually — 1 user, 5 projects, sufficient for freelancers
Pro annual
3-person SEO team users
$208/mo/mo
Guru annual ($208.33) + need to add 2 extra seats ($90/mo) = $298/mo total
Guru
SEO agency users
$375/mo+/mo
Business annual ($374.95) + white-label + multiple seats — real agency cost $500-700/mo
Business
Common questions

Semrush pricing FAQ

How much does Semrush cost per month?
Semrush Pro is $139.95/mo (or $117.33/mo billed annually). Guru is $249.95/mo. Business is $449.95/mo. All plans include 1 user — extra seats are $45/mo each.
Is Semrush worth it for small businesses?
For serious SEO work, yes. Pro at $117/mo covers most needs for 1–2 users. If budget is tight, SE Ranking offers similar features at half the price.
Does Semrush offer a free trial?
Semrush offers a 7-day free trial of Pro or Guru. You need to enter payment details but won't be charged if you cancel within 7 days.
Can multiple users share a Semrush account?
Technically yes, but Semrush's terms limit simultaneous logins. Additional user seats cost $45/mo each and give each person their own login with separate limits.
Semrush vs Ahrefs — which is better value?
Semrush Pro ($139.95) vs Ahrefs Starter ($129) — similar price, different strengths. Semrush has better keyword research and competitor analysis; Ahrefs has the best backlink data.
Semrush vs the field

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Semrush Pricing 2026 — Semrush Pro at $139.95/mo is the industry standard for SEO professionals.
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